We could name the Internet generation, the children born after 1995 or so, that are today teenagers. This generation’s music taste is different from what we expect. Some years ago, artists like Bono from U2, Mick Jagger from Rolling Stones became idols of their time. The funny part is these same artists still enchant the music fans of all groups of ages. What they didn’t have and the new generation of young artists have is the possibility to get worldwide known in manner of minutes via Internet.
Taken the example of the modern contemporary teenagers they chose oddly for the elder ones the artists to fill their smart phone’s playlist. So in such a list one could find Justin Bieber and Miley Cirus along with Madonna or Sting. The way of spreading the music wonders changed dramatically in the last couple of years. These new faces, that if I might add are of 15 year old or so kids, rise above the established artists by lunching their hits on YouTube rather than going from one record house to another. We can’t realize the magnitude of the phenomenon until we don’t try it. Just because he looks so “polished” Justin Bieber has become the most eligible bachelor even if he’s only 17 years old. All we could say is WOW.
There are several media today through which performed music can be heard. Music can be performed live or made available in the recorded form. Live music is the type that the musician plays in person in the presence of his audience, while recorded music is often performed in the studios and made available to the audience through various means.
There has been an evolution of the way and manner recorded music is heard. Starting for the cartridges and record plates of the recent past, we had performed music recorded on cassette thereafter. Up to that point in history, music was made available to the audience in the audio format only, but that changed with the emergence of video cassette and became improved when compact discs came in the form of both audio and audiovisual recordings.
The advancement in technology is something that is also positively affecting the way music can be heard. Music can now be heard from MP3s,iPods, phones, iPhones and the internet. This has made music to be heard from anywhere and at any place by all categories of music lovers. Several broadcast stations also make music available for the listening and/or viewing pleasure of their listeners and viewers.
Music is an art. It is a form of art that can be communicated by all varieties of sounds. This subject is one that has different kinds of elements associated to it, like rhythm, pitch, and dynamics. There are some qualities that can be associated to music, the timbre and texture; these qualities are sonic in nature. Also, music is a form of art that is given different definitions by different cultures and in different social circles. The social circle in which music is played and the culture of the people who are to receive it are the determinants of the way music will be performed in such a place. This segregation is that which will also determine the importance that will be placed on the music art being displayed.
Altogether, music is a thing that has become an important part of the life of a lot of people of different cultural backgrounds all over the world. It is a sound that has a cultural definition when put in comparism to noise. A sound can be noise to some people while some other set of people accept it as music. The major difference is if it is pleasant to listen to as defined by its audience.
There are many musicians and music bands today than what can easily be numbered, some are famous and some are not even if they both have great songs. What now makes them to be at different levels as regards fame if they both have great songs? The use of public relations and marketing services of course!
The promotion of a great music through public relations and marketing services is one that every music promoter needs to take with utmost importance if they are to get their music career up to the topmost ladder of fame. No music promoter or marketer should forget to get to radio stations, get involved in the music industry publications and every publication that carries the news of the music industry, and establish links with club DJs or Disc Jockeys.
Maintaining a good contact with music public relations companies is a thing that a music promoter will benefit from in two ways. It will present a music practitioner with the opportunity of further development and music public relations companies will ensure that the music of an artist they are connected to it is heard. This is a good way to get improvements as a start up artist.
No matter where you are in the world. Whether you are in the middle of the countryside, in the centre of a city or standing upon top of a sand dune you can get access to some music entertainment. The music entertainment business is one of the largest businesses in the world.
The music entertainment world can be accessed through many different routes. The easiest and most obvious access is the high street shops where you can go and purchase the CD’’s. Listening to tunes on the radio? This is another easy access route to the music world. Have an internet connection? If the answer is yes then you are part of the many other thousands probably millions of users using the most common way to access to the music entertainment business.
The music entertainment business is so large because of the internet themselves and the gadgets that have been designed and built for music. These are such like portable music players which run on music accessed from the internet.
There are also different computer software programmes that allow you to take a bunch of different music tracks and blend them together to create your own music mix so you can perform shows and provide your own music entertainment.
In terms of entertainment and profitable fun Disney has shown over the years to have a keen eye for talents packed in small sizes. To be more explicit, children and now teenager actors-singer-dancers, all in all entertainers are what Disney focuses lately.
Disney has become a large media group that still has as its main goal to produce on market successful TV series and icon characters for the children’s delight. With the new media’s ways of marketing, now we are talking about the Hanna Montana generation or the Wizard of Waverly fan club. The young generation is not divided into pre scholars and college kids, but in pre-teens and teenagers accordingly with the Disney’s TV series’ effects.
The little girls simply go crazy if it happens to miss any episode from Hanna Montana and Wizard of Waverly. In consequence Disney seems to be the place where teen stars are manufactured. After Miley Cirus, now a new name is pushed out there, Selena Gomez, which is the leading actress in Wizard of Waverly. It is true that Miley Cirus is now a grown teen since her new video clip where she impersonates an untamed beast in a very sexy and too mature way for her actual age. So, Disney shifted its attention and focus its media marketing channels towards promoting a new face, that of Selena.
We all found out about artists like Britney Spears, Justin Timberlake, and Cristina Aquilera from the Mickey Club. They were so young and fresh at that time. Over the years Disney management found it profitable to invest time and efforts in very young artists to transform them into starts through their media channels. The young generation, even below the 10 year old group of age, craves for new adventures of Hanna Montana or Jonas Brothers.
Disney has made it his trade mark to back teen pop stars and transform them into worldwide best selling music and entertainment figures. It is true that for the teen within the artists to become this famous could be damaging, taken the example of Britney Spears. But nonetheless talent is still there to be exploited.
The newer faces promoted by Disney tend to have a fast an unparallel success, like Miley Cirus went from cute and innocent Hanna Montana to no taming sexy image that she promotes in her last video clip. Disney certainly lunches very successful artists and teach them to the wealthiest artist even before they reach 18 years old. To use the same example of Miley Cirus, she netted a 17 million dollars with the “Best Of Two Worlds” and she was only 15 years old at that time.
Prevention is better than cure. Let this adage be your watchword as a player in the music industry. Anything can get damaged by exposure and the music career is one that is exposed to the public and it exposes the player as well .You can prevent your music career and reputation from damage if you get acquainted with a good public relations company that is well knowledgeable in the music industry just as you start out as a musician or at whatever stage you are in your music career. A good public relations company in the music industry will help in creating a good image for you or your band and provide protection to the image they have so created. Even if you already have a dented image as a musician, a well seasoned public relations company in the music industry will help in laundering the dented image.
A good public relations company in the music industry will provide good advice and guidance as regards the ways that an artist can avoid music industry public relations problems in the future; help in managing crises that are already created and; provide an opportunity to a new music practitioner to network with other up coming artists.
Common links have been found to be between the music activities of the Hebrews in the classical cultures to that of the Greeks and Romans. The litany is the common ground that has been found for music among these two sets of people. For understanding, the litany is a series of invocations and supplications that is rendered in the form of prayer.
Musical instruments of different kinds are mentioned in the book of Psalms in the Bible. We have a record of ten string instruments, the timbrel, high sounding cymbals, the harp, the psaltery, and the trumpet as instruments used in playing music in Biblical times. There are records of large choirs and orchestras also that is available for reading. There is however, no mention of music schools or trained groups to be read. But the performances of the choirs and orchestra groups are not that which is achievable by an unorganized group of people. One of such unmentioned music schools is believed to have been run by Samuel the prophet and the shepherd boy turned king David is believed to be a product of that school.
Generally music in Biblical times was songs that were employed in praising God.
We are seeing changes to the way to get things done differently on a daily basis. There seem to be no sphere of our lives that is not affected by constant changes. The music industry is not left out in the changes we have no choice but to come to terms with on a daily basis. The way music is played is changing so also is the way public relations and publicity is handled by the practitioners in that field. So it is important now than ever before to give the job of public relations and publicity of a musician and his works to an up to date music industry public relations company. The fact that the internet is a good tool to employ for a variety of issues cannot be overemphasized, so a good public relations company that makes use of reasonable online marketing tools is a good choice, especially for up coming artists. Even if you are a seasoned artist, do not get stuck with a music industry public relations company that is not open to change and providing you with an up to date means of getting good publicity.
If they are not willing to change, change them. The only thing that is constant is change.